eToro againstInvesting appsinAU + NZ

eToro

2 mentions in Australia and New Zealand, 25th of 26 in Investing apps for share of voice. Net sentiment sits 9 points below the peer median.

Markets
AU
Website
etoro.com
Compare eToro with other Investing apps

eToro among Investing apps

-60-40-200+20+40+60
More negativeNet sentimentMore positive

Across: net sentiment. Size: share of voice. Ring: its sentiment mix. 1 brand with a single mention left off.

  • Positive
  • Neutral
  • Negative
  • Mixed
Share of voice
<1%
25th of 26, 2 mentions
Net sentiment
0
Peer median +9
Net advocacy
0
Peer median +7
Rejection
0%
0 of 2 staged mentions
  • 25th of 26 for share of voice
  • Unranked for net sentiment (ranks from 20 mentions)
  • Unranked for net advocacy (ranks from 20 mentions)
  • Unranked for past awareness (ranks from 20 mentions)
  • Unranked for rejection (ranks from 20 mentions)

eToro against its peers

The share of eToro's mentions at each stage, against the median of the other brands in Investing apps mentioned in this view (25 of them).

Every staged mention of eToro, 100%Rejection, the exit

  1. Awareness

    0%

    -33 pts on peers (33%)

    Names the brand in passing or in the news.

  2. Consideration

    100%

    +75 pts on peers (25%)

    Weighing it up, asking about it, comparing.

  3. Usage

    0%

    -27 pts on peers (27%)

    Says they bank, invest or are insured with it.

  4. Preference

    0%

    -1 pts on peers (<1%)

    Chooses it over the alternatives.

  5. Advocacy

    0%

    -8 pts on peers (8%)

    Recommends it to others.

  6. Rejection

    0%

    -1 pts on peers (<1%)

    Left it, refuses it or warns others off.

Mentions by week

  • Positive
  • Neutral
  • Negative
  • Mixed
7 AugWeek of 6 Nov

Where the conversation happens

Mentions by source in Australia and New Zealand; the figure beside each count is net sentiment.

  • Reddit
    20

What the posts were about

Sence tags each finance post with what it covers. These are the topics of the posts eToro was named under; brand page posts are not tagged, so they sit under "Not tagged".

  • Investing
    20

Who they leave for, and who they leave

Comments that reject one brand and name another they use, prefer or are weighing up.

Losing customers to

Rejects eToro, names this brand instead.

No comments in this view.

Winning customers from

Rejects this brand, names eToro instead.

No comments in this view.

What people actually say

A spread of comments at each stage, as written. Comments that tag or name another commenter are left out.

No quotable comments in this view.

The posts that got eToro talked about

  1. What platform to invest

    r/PersonalFinanceNZ on Reddit, 24 Aug 2026 · Investing

    1mentions
  2. ETF platform

    r/fiaustralia on Reddit, 11 Aug 2026 · Investing

    1mentions

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ASBNZ3505%-350%2%+2
CMC InvestAU1862%+1969%0%+9
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SharesightNZ1382%+2059%0%+9
PearlerAU801%+3967%3%+10
SmartsharesNZ56<1%057%5%+2
WebullAU54<1%+3078%0%+7
moomooNZ + AU45<1%+978%0%+9
HatchNZ38<1%-339%0%+8
Vanguard Personal InvestorAU32<1%+1653%6%+3
RaizAU30<1%+363%7%+3
Tiger BrokersNZ27<1%+1967%0%+11
SelfwealthAU13<1%077%0%0
StockspotAU11<1%-945%0%+18
SuperheroAU5<1%+2060%0%0
SpaceshipAU5<1%-2060%20%0
InvestSMARTAU4<1%+5050%0%+25
SwyftxAU3<1%-3367%0%0
eToroAU2<1%0100%0%0
BlackBull MarketsNZ1<1%0100%0%0